January 17, 2012
Derek Leonidoff's Super Bowl Hopes
Here’s how the contest works: From the fan votes, two out of the five commercials will be chosen to air during Super Bowl XLVI. The one with the most votes will be deemed the grand prize winner and go on to create another Doritos commercial with guys from "The Lonely Island" (From Saturday Night Live.) In addition, if Derek’s ad is chosen to air, AND it makes it into the top five of the USA Today ad-meter after the Super Bowl, there’s a chance they could win up to one million dollars. Yes, that's competing against all the other great commercials during the Super Bowl, but last year, "Pug Attack," another Doritos fan submitted spot, was the Grand Prize winner, and came in first on the ad-meter, so they won the million. It can be done.
You can vote for "Man's Best Friend" here. Come back every day and cast a vote for Derek!